He came back later and said that he had reacted quite strongly to the word forge and had asked two other Swedes, who both agreed with him, that it was a negative word. At this point, I'm just staring at him with a blank look on my face. WTF? Then he says, "you know, like forging MONEY."
OOOOH THAT kind of forge!
I explained that "forge" isn't a negative word and that, in fact, while the ACT of forging money is a negative thing in a societal context, the word ITSELF has many other uses, none of them negative.
He wouldn't believe me and I finally said, fine, use "find new paths" just to get him to go away.